UMassD Votes

2016
Branding, print

For this student project, my class was tasked with creating a concept poster and logo for the “UMassD Votes” campaign in 2016. Our goal was to raise awareness around campus and encourage fellow students to participate in that year’s election.

Drawing inspiration from our campus’ brutalist architecture, I created a logo and poster that not only captures the unique spirit of the school, but also utilizes traditional motifs associated with the voting/polling system.